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A guide to Pay Per Click sites

Pay Per Click PPC is a type of paid search advertising on content sites or on search engines. The most popular Pay Per Click agency is Google. When you search particular keywords of the service or product you are looking for, Google Ads displays a number of Pay Per Click advertisements on the right-hand side of the search page. This article guides you to the Pay Per Click sites.

Creating an account

Advertising campaigns To advertise your website using Pay Per Click service, you need to open an account with advertising agents such as Google. Once your Google AdWords account has been set up, advertising campaigns should be built by choosing keyword bids and by creating your own ad-groups. You can also create Pay Per Click banner for your campaign. Follow campaign guidelines Once this has been established, your promotional ads will be reviewed by Google’s PPC management team, after which they will administer the campaigns. If your ads are in line with Google ads guidelines and there are no violations, your Pay Per Click ads will be advertised, provided they get the chance to be reviewed.

Get your campaign reviewed

Google Google gets innumerous updates and new ad campaigns every minute, for which reason they are unable to review every campaign. As a result, your ad campaign may not get approved. Most novice advertisers assume that once they have set up an account with Google, the internet traffic will simply role in. With a popular advertising agent such as Google, it is highly likely that your ad has not been reviewed if it does not show up. The status of your ad might be set as ‘active’ but it may not necessarily appear. If you don’t see your ad within 10 days or so, contact Google regarding the issue. It is advisable to a novice Pay Per Click campaigner to monitor your account regularly. Send multiple emails if you don’t see the result. Also, make sure that you have strictly adhered to the guidelines of your search engine advertising agent, which, in this case is Google. Cost Per Click With Cost Per Click, once your website is acknowledged, you only have to pay when someone actually clicks the link. There are no hidden costs for advertising or campaigning. Cost Per Click depends on the agency you opt to advertise through. Advertising your website using PPC services is a great way to reach your target audience. The higher you bid, there is the most chance that your business is being advertised. However, precaution should be taken regarding PPC search engines advertising that offers consumers incentives or money to click through their search results.

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