A guide to hiring freelance graphic designers
So, you've got a great product or service ready to introduce to the world, and now, it's time to promote and market that product for success. People remember first impressions, and if your product or service looks like everyone else's, they will likely find someone else's product. Great creative graphic design can ensure successful marketing and branding.
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Selecting a freelance website designer
Developer's references Before choosing a specific freelance web developer, you need to check that developer's references. Thanks to the Internet, it's easy to Google the company's name to check for any complaints or discrepancies they may have. If someone has a "too good to be true rate", you can also check to see if they have completed any freelance design jobs, prior to hiring. However, you do not have to sacrifice affordability for professionalism. Design portfolio You need to ask for your developer's graphic design portfolio. You must review any projects similar to the project you'll need for your business, and analyse the quality. Is the quality of that project admirable, and desired for your own project? Is the design illustration detailed enough, to reflect what that company does or what kind of business it runs? If the answer is no, you can consider another designer, because your project will probably be similar to the portfolios.
Designer graphics: Simplicity sells
Creating simple logos
Hiring a freelancer, who can create a simple, yet effective web design logo should be considered.
Many freelance designers use flash and heavy web animation, which looks great, but may slow down your computer or may not load properly on older computers or browsers.
Universal web graphics
You can choose web graphics, that are universal in appeal and functionality.
It can also be used simultaneously as a logo for your Facebook page or blog.
You can surely imagine, whether your graphic logo is as noticeable to people as the McDonald's' logo is to children.
Every child in the world knows what two golden arches with a red background symbolise, and it is one of the reasons why McDonald's is a successful global brand today.
Affordable best design illustration
Finding cheap graphic design rates is a good way to save on business costs.
However, it is a wise investment to purchase the best design illustration you can afford.
Hence, you can treat graphic designers as you would with insurance company. So, you will essentially need to keep your options open, and ask for quotes to compare prices.