Nikon are experts when it comes to camera equipment and provide a range of products to choose from for both amateur and professional photographers. Their selection includes DSLR (digital single lens reflex) cameras and lenses, digital "coolpix" cameras, sport optics and computer software. With so much choice available and the prices varying vastly, how do you know which product is right for you?
Nikon is a multinational corporation founded in 1917 and located in Tokyo, Japan, although there are vendors all over the world. Specialising in optics and imaging, Nikon cameras are famous around the world and are often used by professional photographers in their quest to shoot the perfect pictures. Nikon's closest rivals in the world of optics are Sony, Canon and Olympus, all of whom have their own range of camera equipment.
Coolpix digital cameras
Coolpix digital cameras are highly fashionable cameras which are capable of taking some stunning pictures. Slim enough to fit into your pocket, these cameras are for those who do not want to spend loads of money on a product which has a load of functions that they will never use, or carry around a huge camera that is awkward and bulky. Coolpix cameras are capable of recording video in high definition and boast a colourful 18.4mm body. With a 14 megapixel sensor, a 6.7cm LCD screen and a
5x zoom lens, it is the ideal camera to take all your favourite pictures!
Nikon are famous for their DSLRs and offer a range of options, from entry level "consumer" models to full-professional. Entry level models such as the D3100 and the D5100 are popular as they are amongst the cheapest camera bodies and yet come with a whole host of features. In fact, it can be difficult to differentiate between these cameras at first, which is why they are an ideal starting point for beginners. Professional models The professional models include the D700, the D3S and the D3X and these ramp up the features even further. These cameras can be much more expensive than the consumer models, but their greater range of lens models and flexibility in the field make them a must-have for pros. Nikkor Lenses No DSLR camera is complete without a lens to match. Nikkor offer a host of auto-focus lenses for all sorts of occasion, from 18-55mm wide angle lenses, 75-300mm telephoto lenses and a host of other options which include specific photography such as macro, or "bokeh". Conclusion If you are looking for for a way to improve your photography, Nikon will have the answer somewhere in its vast range.