New Balance have been around since the start of the last century. They have grown and developed over the years. They specialise in a wide variety of apparel. Here is an overview of New Balance and the basketball shoes they sell.
New Balance began in the 1900s as an arch-support company. It developed into a shoe manufacturer in the 1970s. It is now known for selling athletic products. New Balance now consists of several brands, including New Balance, Dunham, PF Flyers, Aravon, Warrior and Brine. New Balance is a brand that is concerned with meeting the needs of the everyday athlete. They manufacture footwear of all widths and sizes. They focus on technology and production methods to create better performing shoes.
New Balance sell a wide variety of sports shoes. One of the types that they sell is basketball shoes. Here are a selection that hey sell. (All prices are correct on 11.07.2011 on Shopnewbalance.com). New Balance 907 ($109.99) 907 is the latest New Balance ZIP® basketball shoe. They have a hi-top feature to provide shock absorption, supportive comfort, responsiveness and great court traction. They have ABZORB® cushioning in the forefoot for shock absorption. NB ZIP® provides controlled cushioning in the heel. Ndurance® rubber provides maximum outsole durability. They have a herringbone outsole to allow for increased traction. The synthetic mesh upper provides lightweight comfort as well as support. New Balance 581 ($59.99) The 581 is an all-around basketball shoe. It has a herringbone outsole for traction on the court as well as cushioning. It uses N-FUSE® midsole technology that uses two different foams. The top foam is used for soft cushioning whereas the denser bottom layer provides support. They have non-marking rubber outsoles that won’t mark the floor. They also have a synthetic upper for comfort. New Balance 623 ($64.99) These running shoes for men are the most popular style that New Balance sell. The shoe is designed to perform well on both court and off it. They have shock absorption and a durable synthetic upper. It uses ABZORB® cushioning in the heel and forefoot for shock absorption. The midsole uses Ethyl Vinyl Acetate for added cushioning. They won’t mark the floors as they have a non-marking rubber outsole New Balance 889 ($39.99) This high-top basketball soe is for players who want ankle support and stability. They use ABZORB® EX technology to provide shock absorption and cushioning. They have herringbone outsoles to allow for increased traction for lateral motion. These shoes also have a synthetic upper to provide durability.