BMW North America has 360 dealerships across the United States. They are located in most states with the exception of Massachusetts, Montana, North Dakota and Wyoming. California has the most with 53 BMW centres and there are over 20 in Pennsylvania, Texas and New York. This article provides a guide to buying a car from BMW North America.
The BMW range includes sedans, SUVs, sports cars, coupes and station wagons. They sell cars in different series beginning with the 1 Series and ending with the 7 Series. There is also a range of off-road vehicles in the X Series range and the M range is a collection of sports cars modified from vehicles in the other ranges.
ConnectedDrive BMW’s advertising states that they don’t just make cars, they also make joy. They do this by making the driving experience as pleasurable as they can with technology like BMW ConnectedDrive.
This is a system that allows you to keep in touch whilst on the move. It does more than integrate your cellphone and sound system. With ConnectedDrive, you have an on-board mobile office which can display your email or text message headlines on the iDrive screen or read them aloud to you.
EfficientDynamics BMW are always working to make the car safer and more enjoyable to drive. Their dedication to EfficientDynamics has lead to cars that have predictable and yet thrilling handling. It has also lead to advances in the use of lightweight materials and brake regeneration technology.
Xenon adaptive headlights
The Xenon adaptive headlights turn into the corner as you begin to drive. This allows you to see more of the road and far sooner than you otherwise would. When combined with Xenon bulbs, you get twice as much light as you would from halogen bulbs and use half as much energy.
Lane departure warning
This is an optional extra which uses a camera to ‘see’ the road marking and vibrates the steering wheel if you begin to change lanes without using the turn signal. It’s just one of many innovations that BMW unveil each year in the pursuit of the ultimate driving machine.
The final word
Although BMW North America doesn’t have as many dealers as American brands like Ford and Chevrolet, they are on par with rivals like Mercedes-Benz. Their cars aren’t suited for all terrains or all purposes, but they continue to evolve as a company bringing out new models like the X6, which is an SUV and coupe crossover and a range of hybrid vehicles. Therefore, they continue to grow by appealing to new and emerging markets.