How much does a marketing executive job pay?
The job of a marketing executive is to develop marketing campaigns so as to promote a product or service. Find out what it takes to work in this challenging yet exciting career and learn more about the salary you will benefit from should you acquire a job of this kind.
What do marketing executives do?
Marketing executives
Marketing executives work in the marketing departments of private and public sector organisations. Marketing executives may be referred to as marketing coordinators or marketing officers. Here, they contribute to and help to develop targeted, integrated marketing campaigns.
Activities
The work activities of a marking executive include:
-Networking with stakeholders
-Communicating with customers and target audiences
-Sourcing advertising opportunities
-Placing adverts
-Managing marketing material production
-Creating and editing copy;
-Liaising with graphic designers and printers
-Arranging marketing material distribution
-Organising and attending conferences, seminars and exhibitions
-Researching and applying for sponsorship
-Conducting market research or outsourcing market research work
-Managing budgets
-Evaluating the success of marketing campaigns
-Monitoring competitors’ activities
Who can work as a marketing executive?
Qualifications required The job of a marketing executive is open to graduates of a range of disciplines. Since marketing is a competitive industry, a degree in marketing will prove advantageous to those wishing for marketing careers. Postgraduate qualifications are valued within the industry, particularly when competition for executive vacancies is fierce. Work experience in the industry is also helpful. This provides a prospective marketing executive with the contacts they need to secure a marketing jobs in the UK.
How much do marketing executives earn?
Salary
Marking executives earn between £22,000 and £27,000 per annum, depending on the organisation for which they work.
Marketing managers possessing around five years’ experience in the industry can expect to earn in excess of £30,000 per year. A marketing director, on the other hand, can expect to earn £50,000 or greater. Salaries tend to be greater for those in the private sector.
Work hours
A marketing executive can expect to work standard office hours yet may have to work evenings and weekends when working to deadlines. Marketing executives work out of an office, yet may be required to travel further afield to meet clients in their own places of work. Marketing executives often attend events and exhibitions relating to their job. They may be required to work longer hours in order to do so.
Marketing executives may also benefit from profit-sharing schemes, a company car and medical insurance schemes.