Current trends are moving strongly towards natural beauty products and cosmetics, replacing chemical or commercial products in people's bathrooms and handbags. However, sceptics may wonder what the benefit of these products is, why they’re so expensive, and whether they’re worth it. Here’s a review of just one such product range.
Why put food on your face?
Everything that was learned in school biology classes holds good – the skin is still the largest organ of the body. As many people become more conscious of the quality of food that they put into their bodies, they also become more aware about what they’re putting on their skin.The skin absorbs nutrients and toxins alike, leading many fans of nature to assert that you shouldn’t put anything on your body that you wouldn’t eat. So, the trend is not simply to eat organic, but to cream organic as well.
What's Living Nature all about?
Living Nature is an eco-friendly and socially-conscious New Zealand company. It exports products to Europe, where they are commonly available in health shops or for online order. Starting with a skin essentials range many years ago, it now offers cosmetic and body ranges as well as hair care and various gift sets.
The signature line contains active manuka honey. Honey, with its myriad of benefits, is a long-standing secret of fans of natural beauty care. Honey is suited to all skin types, is naturally moisturising while being slightly drying as well, meaning that it softens the skin without making it greasy. In particular, manuka honey is anti-microbial and anti-bacterial, helping to prevent breakouts and even healing acne scarring. The company tends to use plants which are native to New Zealand, such as very hydrating Harakeke Flax Gel, but also uses more recognisable and familiar products like shea butter and various essential oils. Of central importance is what they don’t contain, that is, chemicals or petroleum by-products. Added to many commercial products to extend shelf life, cut active ingredients or produce a satisfying amount of lathery foam, natural skincare gurus urge people to avoid them. In particular, it is suspected that petroleum by-products (such as sodium laureth sulphate) are implicated in various kinds of cancer, although this has by no means been verified.
The downside is that the products are on the pricey side. Arguably, this is unavoidable for pure organic products and food alike, because good quality in all things comes at a price. Users of such products also argue that, because they’re more concentrated, one can use smaller quantities, meaning that the product lasts longer. It should be noted that the products are not more expensive than top-range natural/organic products, and are also cheaper than various commercial brands.