Selling skills are required in almost all aspects of business. Salesmen and/or sales managers aren't just the ones who need to have an in-depth understanding of the selling process. Every employee in an organisation needs to understand how to sell. Hence, the following are motivational sayings and tips that can be used in selling.
Know your products/services and your prospects
Sun Tzu, The Art of War "If you know your enemy and you know yourself, you need not to fear to results of a hundred battles" Sun Tzu, The Art of War It is of great importance to know the products and services that you are selling as well as your prospects and the entire market. You should know everything about what you are selling - how it works, how effective it would be under certain circumstances, its technical specifications, its added features, etc. You should also know your prospects - what they like, what interest them, their point of views and their preference. As Sun Tzu said, it is imperative that you know yourself, meaning to say your products and/or services, and to know your enemies, which are your prospects.
Sell in a spectacular way - dramatise your ideas
Dale Carnegie, How to Win Friends and Influence People "The movies do it. Television does it. Why don't you do it?" - Dale Carnegie, How to Win Friends and Influence People Dramatising your ideas and selling in a spectacular way can go a long way in instilling a successful sales career. It is not enough that you know what you are selling and how it can help your prospects. It is more important that you know how to present it in a manner that will catch the prospect's attention. Dramatisation and using visual aids like charts, graphs and other interactive tools can help you greatly.
Make it personal
Dale Carnegie, How to Win Friends and Influence People "Make the other person feel important and do it sincerely" - Dale Carnegie, How to Win Friends and Influence People Making prospects feel important and appealing in a friendly, personal manner increases your chances of getting the sale. Needless to say, some of the best business sayings and motivational lines are focused on people. After all, business is about people - dealing and handling people, influencing people and making people buy the products and/or services that you are selling.