What to consider when printing business cards
This article explains what kind of contact information to include in your business cards and why branding is important. Find out more than one way to get your business cards printed, as well as details about pricing and the cards material.
Branding your company
How do you brand your company on business cards? You do it through your company name and logo.
Naming your company
You can give your company a unique name or one that reflects the gist of your business. Choose wisely because you will stick with it and it will appear on all your documentation including business postcards and greeting cards.
Your company logo
The logo is an important reflection of your business brand, so take some time to select or create on. Stock images may be an inexpensive way of achieving this but it can be ineffective due to it being generic. Employ a freelance logo designer to help you or make your own through a logo creating software.
Your contact information
When it comes to card printing, this is the most essential element. All numbers and words should be spelled correctly, so do confirm this at least twice before printing since people will be calling you.
What kind of contact information to include?
Provide as many as possible in order to provide potential customers with plenty of ways to contact you: phone, fax number, email, website address and a postal mailing address. This helps to establish your credibility and reliability.
Printing your business cards
You can order corporate business cards from an offline printing business or through an online cards printer. Although you can make your own business cards, this is not necessarily a cheaper or professional alternative. It is possible to create your own business cards through a software..
Business card pricing and material
Business cards prices
The more you print, the cheaper it gets if you are getting these professionally printed. For example, printing 500 business cards is obviously cheaper than printing 250 business cards. The minimum amount required varies in accordance with pricing but it gets no less than 100 cards.
Card material
The more your budget allows for, the more choices you have, although some are less common than others. Choose from among plastic, metal and various types of paper.