What to look for in corporate clothing
Corporate clothing is a great way to promote your business and establish credibility for your company. It is also known to boost the morale and motivation of employees. When choosing corporate clothing, there are certain variables and factors that you need to take into consideration to ensure that you are getting one that would match your needs and preferences.
Budget, purpose, and garment quality
Long term investments One of the most important thing to consider when buying corporate clothing is budget. Are you working on a budget or is cost not an issue to you? These are questions you need to contend with when buying corporate work wear. Consider corporate clothes as a long term investment and choose materials that can last for a long time. Low cost with higher perceived value If you are purchasing promotional clothing for special events, then most likely you would not be keen on spending too much. In such cases, it would be best to get a low cost item that has a higher perceived value. For example, instead of getting a cheap t-shirt that can easily disintegrate, get an item that is equal in price but has a higher quality and value such as a personalised cap. Keep in mind that your company or business log need to be placed on a highly quality product. Purpose and garment quality Will the clothes be used as uniform or as promotional gifts? The purpose of the clothes would significantly affect your decision on what type of garment to select. If the clothes will be used as work uniform, then it would be good to select durable and quality shirts. Pick shirts that have top stitching on all the seams, a blend fabric (these retain colours better), a heavy fabric, and would feel soft to the hands so that people would enjoy wearing them. On the other hand, if you are buying custom t-shirts to be used for promotional events, choose items that are on sale, lightweight, and have solid colours.
Samples
Choose a supplier that would provide you with a lot of samples. Generally, it is not good practice to select corporate clothing from a catalogue or brochure. Getting samples would give you a feel if a certain type of clothing design you are eyeing meets your tastes and standards.