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Category "Marketing"
The value of logo pens to your business

The value of logo pens to your business

In the fast-paced society we live, you don't have to spend money on a television or radio commercial to effectively advertise your products and services. There are little things that you can do to promote your company, and showcase your businesses' talents. This article will show you the value of logo pens to your business.
Advice for using visiting cards

Advice for using visiting cards

Visiting cards became popular in 17th Century Europe, and were used by Monarchs to formally greet a prospective visitor and signify a cordial meeting at one's place of residence, via the servant. Although the use of visiting cards in the home is not as popular today, visiting card use among businesses is much more widespread.
How to select an online marketing firm

How to select an online marketing firm

Why do you need online marketing? Rather than asking this question, nowadays you should ask why not to engage an online marketing firm for increasing your social media and web presence? It is important to notice the spread and popularity of internet as a marketing medium. SEO and SEO management have become necessities rather than a fad and every company should realise this. Read on.
The basics of creating promotional business products

The basics of creating promotional business products

Promotional business products can have a larger impact on the target audience than it is actually perceived. People often use promotional items to increase the awareness of their company or their products and it is very important to know the basics on which the promotional gifts’ strategy works. This article throws some light on the major basic considerations that the promotional business products must address to be successful campaigns.
How to train for CRM jobs

How to train for CRM jobs

CRM or Customer Relationship Management is a widely applied strategy used by companies in order to manage their interactions with customers and sales prospects. The use of technology is fundamental in Customer Relationship Management. Technology is the means by which a company can systemise, computerise, and coordinate a particular aspect of its business such as sales, customer service, marketing and technical support. A CRM job involves a lot of skills and responsibilities.
How to use direct selling companies

How to use direct selling companies

This article briefly describes how ordinary people can use direct selling firms to achieve financial freedom and improved interpersonal skills while building a big business. Direct selling is one of the most multi-faceted business sectors in the world today.
A guide to self-promotion

A guide to self-promotion

The internet has opened new doors for promotional activities. In particular, individuals' abilities to raise awareness of their brand or organisation has never been higher. By following a few key strategies, it is possible for individuals to use web promotion to greatly increase their market presence. Read the following guide to learn about self-promotion.
All about direct marketing companies

All about direct marketing companies

Direct marketing companies specialise in directly contacting your potential clients, in order to persuade them to perform a desired action, from buying your products to giving you their email address for a newsletter. Direct marketing often uses targeted email advertising, outbound telemarketing campaigns or direct mailings to directly approach your prospects in order to create sales or raise your company profile.
How marketing lists work

How marketing lists work

Mailing lists are lists of either postal or email addresses that can be used by a marketer to send promotional mails. You can build a mailing list yourself through your website, or you can buy or rent it for specific mail blasts.
A guide to buy to let mortgages in the UK

A guide to buy to let mortgages in the UK

A buy to let mortgage is ideal for investors who buy a property to let it out. The rent received covers the monthly mortgage repayment and monthly expenses. The investor typically bides his time waiting for the property value to go up so he can sell it and make a profit. Sometimes, the rent may not cover the mortgage installments and the monthly expenses. It is also known as an investment mortgage and makes for excellent retirement planning.
The benefits of square business cards

The benefits of square business cards

Square business cards have captured the imagination of executives, entrepreneurs and all those who need a business card nowadays. The square business cards can suit any business type and can be customised with cool designs. Moreover, as they fit the regular business card holders, they can be stored easily too. In this article, some advantages of square business cards are discussed.
How to write a strategic business plan

How to write a strategic business plan

Marketing a business requires a business strategy that covers all aspects of business - finance, competition, prospects and sales. In other words, strategic planning is indispensable for running a business successfully. This article will help you to understand and write a strategic business plan, using which, you will be able to develop a marketing strategy to promote your business online, and attract investors and partners.
What are good small business advertising strategies

What are good small business advertising strategies

As it is in the case of any type of business, small businesses also need advertising. However, the funds and characteristics of sales ideas are very different in case of small businesses. Therefore, it is important to know which strategies are helpful for small businesses. This article offers some great ideas for small business advertising and marketing tools.
How to make money with affiliate marketing companies

How to make money with affiliate marketing companies

Affiliate marketing schemes are an effective way of making money, but only if they are set up and implemented correctly. In order to conduct affiliate marketing effectively, you need to have the basic knowledge of Search Engine Optimisation, or SEO as its abbreviated form, and web design.
The effectiveness of Refer a friend policies

The effectiveness of Refer a friend policies

The Refer a friend policy is a marketing tool which has been used for decades. Refer a friend goes by many names and is used in markets as diverse as apartment leasing companies and car dealerships to cell phone carriers, insurance companies and everything in between. However, there is a secret behind why so many companies and businesses use this policy.