7 News is one of Australia’s premier news station launched in 1958. Its biggest rival is Nine News. The station transmits across Australia and has a selection of shows that it displays at various times during the day. The following article will explore 7 News and its impact.
Transmitting across Australia, Seven News changed its name from Channel
7 News in the mid-1990s, as part of a re-branding that saw the network try and stem its falling ratings. Part of this re-branding was an attempt to ape the NBC network. Programmes The station has a number of programmes that it shows during the day including the breakfast show Sunrise and bulletins throughout the day. The programmes are staffed by a different news and sports team, and these are usually divided between a presenter from Mondays to Wednesdays, and another team working from Thursday to Saturdays.
The Seven News team varies throughout the day, but has a core staff on each programme. Some of these presenters do double duty like Natalie Barr who presents the early news as well as the news broadcasts on Sunrise. Morning News The Morning News is presented at 11:30am. It used to be shown at 10:30, but the time was changed in 2007. It is presented by Ann Sanders who also provides news bulletins for The Morning Show. Local presenters The news network also has local presenters who present the local news stations. One of these presenters, Rebecca Maddern, also acts as a fill-in presenter on the 4:30 news bulletin.
7 News prides itself on breaking the big stories, and this can sometimes get the channel into trouble. For example, that happened in 2010 when the station decided to claim out the New South Wales Transport Minister David Campbell as being gay. This story got the news' Director Peter Meakin and reporter Adam Walters in trouble, and the station itself came under fire for presenting the story. Other concerns They have also got in trouble for editing video clips and taking quotes of context, in the case of a freedom fighter talking about Australian soldiers dying. This action was frowned upon, and 7 News was accused of trying to grab ratings.