How to tell a story properly?

A good story starts in the writer's imagination, but it has to be well crafted and formed according to specific rules.

The birth of the story

If you want to write great stories you must put a great deal of thought into them. Research Novelists research their settings in depth, sometimes even visiting locations in the novel, and write notes for all stages of the story. One mistake made by inexperienced writers is that they begin with a plot and find characters to fit it. Hint: Rather, you should begin with the characters and let the plot develop from them. Good writers need strong, interesting characters who can sustain development as the story line runs on. Dialogue
This is important. The characters should engage in interesting dialogue, but a story should contain a balance of dialogue and narration. Too much dialogue is difficult for readers to follow. Graham Greene, an effective writer, sometimes has short passages of dialogue between long sections of narration. Plot & motive
A story is like a journey. You need to know where you are going. Good writers know the ending before they start writing and work towards it. The plot will work towards the ending of the story. An interesting story might have a subplot that interacts with the main one, and some novels have more than one subplot.

Setting the scene

Visual storytelling Used in some magazines, this method relies on pictures which set the scene for you. These are a form of frame story, in which a set of pictures forms the structure of the narration and the dialogue is fitted in. However, some magazines and most novels rely on the author to develop word pictures to set the scene. Hint: A good writer will attempt to describe the scene in vivid detail to engage and sustain the readers' attention. Language will be carefully selected for maximum effect. Description
Furthermore, characters and situations will be described vividly to bring them to life. D. H. Laurence said that: "To describe well, you must be sensitive to shades of colour". For example, rather than saying that something is red or blue, you might say that it is crimson or electric blue.

Sustaining the pace

A common mistake is to bore readers. Good story tellers have the feel of what readers' want, so they move the story on, neither too quickly nor too slowly. New characters and situations are introduced at key moments in the narration. The story sustains the suspense. Tips: Surprising readers with an unexpected twist, especially in the climax of the narrative, is especially effective. Readers must feel emotionally satisfied, so write a story keeping in mind readers' emotions and satisfaction.